Appealing To The Buyer’s Senses: Sell Your Home Fast This Spring

Spring is the most popular season for selling a home which makes sense as all the flowers start blooming, people want to be moved into their new home before winter, they have just got over the stress of Christmas and there’s a little time to go before summer holidays. It certainly makes sense to put your home up for sale this season and figures from the Office Of National Statistics shows a 0.3% rise in the amount of property transactions made at the same time last year, and we’re only just in March! The problem is, selling it isn’t guaranteed. Even with the best estate agent, right price and sale timed exactly right; there could be around 160,000 other homes for sale or more at this time of year to compete against. Therefore you really need to have your house presented in its best possible light, and then some. One of the easiest ways to approach getting your home ready for sale is by ensuring you are appealing to all the different senses of the homebuyer, including that extra sixth sense too! So here are some tips to help get that sale… Sight The visuals are always the first thing anybody thinks …

Spring is the most popular season for selling a home which makes sense as all the flowers start blooming, people want to be moved into their new home before winter, they have just got over the stress of Christmas and there’s a little time to go before summer holidays. It certainly makes sense to put your home up for sale this season and figures from the Office Of National Statistics shows a 0.3% rise in the amount of property transactions made at the same time last year, and we’re only just in March!

The problem is, selling it isn’t guaranteed. Even with the best estate agent, right price and sale timed exactly right; there could be around 160,000 other homes for sale or more at this time of year to compete against. Therefore you really need to have your house presented in its best possible light, and then some. One of the easiest ways to approach getting your home ready for sale is by ensuring you are appealing to all the different senses of the homebuyer, including that extra sixth sense too! So here are some tips to help get that sale…

home and garden, home decor, interior design, lifestyle, sensory

Sight
The visuals are always the first thing anybody thinks about when they prepare their home for resale, and quite right to, because the majority of buyers will look online at homes before booking any viewings, so what they see of your home in those few photos counts for a lot. So really, before you get into any depth with your home aesthetics, you must make sure your sale photos are as good as they can be. Don’t be afraid to ask your estate agent to retake them.

The second visual a buyer will see is when they see the outside of your home either when driving by, or when they come for a viewing. Curb appeal does still exist and it really does matter, so invest in a lick of paint, clean those windows, get any clutter removed, and trim that garden up – buyers are very quick to make judgements.

Other key changes to make relating to sight are:

● Light, Light, Light – get as much natural light in your home as is possible as nobody likes a dark home. Clean those windows, get those pot plants off windowsills, open the curtains and invest in ambient lighting for the evening as one downlight is not flattering to any space. If you have lots of block doors between rooms, consider switching them for an internal bifold door with glass in, which keeps the rooms separate, but still lets in lots of beautiful light.

● Clutter – you have to depersonalise and declutter your home so that potential buyers can see themselves living there. They will struggle to imagine their own chapter starting in your home if your story is splashed all over the walls and mantelpieces.

● Details – Little details like a dirty tea towel or a grubby kitchen corner will catch a buyer’s eye. Try and have someone come over to point out all the potential visual issues you might have stopped noticing, so you can adjust accordingly.

home and garden, home decor, interior design, lifestyle, sensory

Taste
Clearly, food and drink has nothing to do with selling your home, so we’re going to instead talk about personal taste in decor, which does have a lot to do with selling your home. Your taste may well appeal to a lot of buyers if it is fairly neutral and modern. If your taste is quite strong and you have say, leopard print bedding, 80’s pattern wallpaper, a large collection of gnomes in the garden, or a Barbie pink bathroom, then you need to do a bit ofredecorating before you put your house up for sale. You will absolutely be surprised at what a lick of paint can do for one room. You might love your statement wallpaper, or treasured Victorian wall tiles, but somebody else may be completely put off by them and struggle to see past them. For a more saleable home, you have to neutralise your taste in interior design.

Sound

If you play music when a buyer comes round, they will think that you are trying to cover something up, like a noisy neighbour or road sounds. Instead, try to avoid noises that may disturb the feeling of tranquility, like the sound of a washing machine, or perhaps your barking dog. Where possible, have animals and children with someone you trust during viewings, and keep noisy appliances off.

Smell

Any smells that are too strong will again, just like with sound, seem like you are trying to cover up the smell of damp or rot. However, that doesn’t mean you shouldn’t aim for a fresh, clean smell, or have a natural smell running through the house. Avoid heavily bleaching when you clean, or using chemical air fresheners and instead use standard cleaning products, have fresh scented flowers about the house, and if you do bake regularly, it will do no harm having the smell of freshly baked bread or brownies running through the house as somebody comes over.

Touch

Even though a surface can look clean, it might not be clean, so try and make sure all surfaces have at least been wiped down. A buyer might run their hand along a surface only to find it is sticky, which will then make them wonder about other things that aren’t as they seem. You might also want to add ‘touchable textures’ to the home, like faux fur throws, thick knit poufs, silky curtains or fluffy towels, which will provide a subconscious air of luxury, which is sure to impress buyers.

The Sixth Sense

When you sell your home, it is important that you try your best to work with the sixth sense of the buyer. The sixth sense is; ‘gut feeling’, the ‘funny feeling’ the ‘it just felt right’ sense. Although you cannot control the feeling a person gets for a home, you can control the feeling a person gets for you and the way you present your home. Nobody is entirely honest when selling a home, as in they don’t point out the flaws. However, there is a line between covering up issues, and simply making the house look its best and focusing on its highlights. A truthful, but positive representation of your home will appeal to a buyer. There’s this underlying fear of being ripped off when buying a home because estate agents don’t have the best reputation for telling the truth, and there is a lot of money involved. Buyers will always be seeking the truth and the practicalities of a home, and they will also be open to possibilities and suggestions. Be truthful, and talk about all the parts of your house that you love, or the different ways you have used different spaces. If you aren’t running viewings yourself, pick an estate agent with personality, who will ask the buyer questions about themselves and make suggestions. If you can appeal to their sixth sense, you’re already a long way towards getting an offer.

Happy selling! 

Do you have any top selling tips? I would love to hear them – share in comments! 


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